Does your brand send a regular newsletter? Many brands do. Research shows 77% of B2B companies consider a newsletter an important part of their email marketing strategy. Plus, newsletters are…
It’s not always easy to stand out in crowded inboxes, especially since the average person receives about 120 business emails a day. How can you make your emails stand out?…
Content marketing is an indispensable marketing tool that every marketer uses to some extent. However, most content marketers fail in their efforts and often fall short of meeting their content…
According to Experian, 50% of companies think that an increase in personalization can improve email interaction among subscribers, but what does that mean exactly? Many email marketers confuse personalization with…
When subscribers open your email, you want them to take instant action. Ideally, if you send a promotional email with a limited-time offer, for example, the customer would open the…
Eighty percent of consumers say they’re more likely to purchase from a brand that provides a personalized experience, and yet many marketers fall short of consumer expectations. To help marketers dial-in…
Zapier lets you connect Pinpointe to 2,000+ other web services. Automated connections called Zaps, set up in minutes with no coding, can automate your day-to-day tasks and build workflows between…
Email marketing funnels utilizing email segmentation are one of the most critical sales funnels for online brands. If you are an e-commerce brand, you are probably spending hard-earned dollars on…
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